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The Power Of The Font

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admin, June 02nd , 2017.

Sometimes it is the littlest items that make all of the difference. Take what font you finally choose for the resume for instance.

You might be thinking - what is the large deal? It is merely a font in the end and it could be changed in a couple of seconds.

But reconsider.

What does your font say in regards to you and just how you'd fit straight into the organisation that you will be trying to get?

Times New Roman : what will it convey for you? To me, it conveys a way of conservativism, following the status quo, obeying rules and conventions. This font choice could possibly be great if you‘re trying to get a big hierarchical, risk-averse type organisation - for instance certain government agencies as well as military.

Comic Sans : what will it convey for you? To me, it conveys a childlike quality, playfulness and light-heartedness. This font could possibly be perfect if you‘re looking to labor with children or being an entertaining performance artist for instance.

Arial : what will it convey for you? To me, it conveys a modern, professional, highly capable feel - and could possibly be ideal if you‘re applying for any corporate role inside a bank or large consulting company for instance.

These are generally just a couple of examples, and also the list is potentially endless...

And now what is your selection of font saying in regards to you - your personality, your skill set, your job trajectory?

Take into consideration how the font should vary if you‘re applying for any job inside a new start-up versus a longtime business? Or perhaps a male-dominated versus a female-dominated industry? or perhaps a customer-facing versus a non-customer facing role?

And also to expand this out even further, What‘s your font colour and size saying in regards to you? Colourful or minimalist? Bold or understated? Innovative or traditional?

There‘s simply no right or wrong about which font, size or colours to make use of - just as there isn‘t any right or wrong exactly what skills you bring towards the table. But what IS important is consciously choosing fonts and colours in alignment with the knowledge and tools and experience you are highlighting with your resume.

Because the foremost powerful and effective resumes are people who have every element in alignment along with your strengths, skills and unique selling points. Including the structure, the font, the colour scheme, the length, the references - along with the experience which you list and also the education / training which you include.


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